Cross promotions are one of the most powerful ways to fill your audience (pipeline) with new potential clients and it’s one of the easiest to set up.

Just the other day as I received my order from Booktopia and the power of cross promotions was staring me right in the face.

Here is what they did and how you could do something similar with your business.

Watch the video right here

PS: We Help Our Clients By…

1. Building them strategic partner networks and tripling their referrals.

2. Filling their pipeline full of qualified prospects who are ready to work with them.

3. Building them client retention systems and doubling the lifetime value of every client.

4. Showing them how to brain chemicalise their business delivery, so that they Stand Out in their market.

Here’s a true story about a friend of mine and the day his referrals skyrocketed.

It was February 2017 and he had just finished spending the past month over in the USA going to a number of business conferences to learn and brush up his skills.

Conference after conference he listened to speakers, met people in hallways, attended the drinks and dinners and social events and time after time he left feeling flat.

It was constant handing out business cards, people pitching to him and a bunch of ongoing conversations with no real substance to them.

As he thought about what was happening or why this feeling was occurring, he started to notice something that would change his life forever.

The conversations he was having were very process driven.

They were transactional and they had an outcome focus to them.

The conversations didn’t fulfil him or his need to want to connect deeper with these people because they weren’t heartfelt.

The key to referrals is simple:

Referrals occur when you can activate a person’s part of the brain that makes them feel trust towards you, loyalty towards you and a bond with you.

Most people believe that this either just takes time or it is just luck to whether you find someone like you or not.

BUT the fact is, that’s not true!

When you tap into the limbic part of the brain that controls all human behaviour and decision making you can accelerate trust, emotional bonds and loyalty that someone has with you.

Hence you can transform your referral strategies and success VERY quickly!

The fact is, growing your business by referrals and word of mouth is still the most effective powerful way for coaches, consultants and professional service providers.

Getting More Referrals Starts With Moving From Transactional to Enchanter Being.

Quite often people think it’s a magic script or doing 3 steps and it’s simply not.

Even those that think it’s about being relationships haven’t got it right, because it is far more than just that.

Just imagine that you could create new referrals every single day with absolute ease.

That’s what this is all about.

If right now you don’t generate 15-20+ referrals a month then I know what the gap is and it’s not simply asking.

Tune in and see what you are missing!

If you loved the episode, it would be amazing if you could share it to another handful of people or even leave a review on your favourite podcast platform..

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The Big Myth… Just Do A Good Job and You‘ll Get Referrals

I hear it all the time… Just do a good / great job and then ask for a referral

If only life was that easy, then everyone would be getting referrals every minute of the day

But are you?

Of course not, because it takes a lot more than just doing a good / great job to get others to refer to you.

In this ‘Get More Referrals Today’ podcast I’ll break down the 3 levels of getting a client referral and show you why doing a good job is actually the red zone level in the emotion it creates.

When you combine neuroscience, brain chemicals and human hardwiring with referral marketing it becomes extremely easy to influence and build the deep emotional bonds, trust and loyalty that are required to increase your referral numbers.

If you loved the episode, we would love for you to share it on and leave a review on your favourite podcast platform.

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If you’re going to give gifts and thanks you to your clients, prospects, networks, referral sources, ask yourself this

Am I giving to just purely give or am I giving to get?

There isn’t a problem with either, just understand that if your outcome is to create brain chemicals, trust, bond and loyalty then it won’t occur if you are giving to get.

This is just one small example of how service providers shoot themselves in the foot everyday and why transforming your referrals, word of mouth opportunities and client retention is so easy to do.

Get More Referrals With Steve Sims

If you’re looking for some motivation and a slight kick up the backside then this episode of the Get More Referrals Today Podcast is just for you

I jumped on with entrepreneur Steve Sims as we went through his upbringing, amazing lessons learnt in life and how he has grown a business from nothing to one of the most sought after people.

Client experience and how you treat others is always crucial in business, but listen to this next level in the way Steve thinks, acts and his take on life.

So many golden nuggets through out and an episode not to be missed.

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The real secret to growing your business has nothing to do with which marketing tactic should I use and everything to do with the quality of relationships you keep.

The question I’m asked all the time is “How do I establish influence and resonate more with others”

In this weeks ‘Get More Referrals Today’ podcast, I’ll walk you through the 4 stages of building overwhelming trust and show you why it doesn’t take time to build relationships, like the majority of people believe.

The simple fact is 95% of people sit in the red and amber zone where the focus is on scripts and content.

The image below shows a script example and I’ll tell you why it’s pointless and give you a better way to fix it up

When you go from script creation through to heartfelt creation, you instantly change the dynamic of the relationship.

Listen in as I walk through all 4 levels, give examples of things you’re probably doing right now that’s shooting yourself in the foot and show you a great lesson that we can learn from children.

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A powerful lesson that really benefits us all in this fast paced world called life.

A monk decides to meditate alone, away from his monastery.

He takes his boat out to the middle of the lake, moors it there, closes his eyes and begins his meditation.

After a few hours of undisturbed silence, he suddenly feels the bump of another boat colliding with his own.

With his eyes still closed, he senses his anger rising, and by the time he opens his eyes, he is ready to scream at the boatman who dared to disturb his meditation.

But when he opens his eyes, he sees it’s an empty boat that had probably got untethered and floated to the middle of the lake.

At that moment, the monk achieves self-realization. He understands that the anger is within him — it merely needed the bump of an external object to provoke it out of him.

From then on, whenever he came across someone who irritated him or provoked him to anger, he reminded himself, “The other person is merely an empty boat. The anger is within me.”

PS: If you want to be around other people that can inspire you, challenge you, push you, so you win everyday and make a greater impact than ever before in your business, then send a message as we just might have the other people you’ve been looking for.

The No Excuses Coach with Christopher Rausch

In this weeks Get More Referrals Today Podcast we catch up with Christopher Rausch

Most business owners believe that it’s the marketing, sales, systems, culture (the lists goes on) that is the problem for their business not growing.

Hey.. I’ve been there and tried every strategy and tactic under the sun.

And yes you need all those things, BUT, none of them will work until you get this little thing right.

Tune in as we dive deep in you getting that self belief, confidence and swagger (I call air of good arrogance)

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Everyday we are shooting ourselves in the foot by doing small little actions within our business that do not evoke positive emotions.

It was 2018 and at the time, I thought it was the most pain that I’d ever go through in my life. My heart was broken and my soul destroyed.

Nothing could fix it, I didn’t want to eat, get out of bed or really do anything at all.

It was also at this time in my life that internally I knew I had so much to learn and so it began my obsession with human behaviour, primal attraction, neuroscience, how brain chemicals work and how we are hardwired as humans.

Thousands of videos, talking to scientists, doctors, witches, spell casters, interviewing the top brain surgeons and bringing together ideas that I truely wish I knew some 20 years earlier.

? As humans we are hardwired for survival

? As humans we all need brain chemicals to survive

? As humans we are all influenced and attracted to people that make us feel these positive brain chemicals.

We all know that people do business with those they “FEEL” like they resonate with, respect and are inspired by
(the good old know,like,trust).

Someone can’t actually know, like and trust… it is a feeling they have, that they then rationalise into words as “this is the right decision for me.”

So everyday with your clients, prospects, networks, on your social platforms and in your day to day activity, I can just about guarantee you that you do more things to turn someone off you, than you do to attract someone to you.

Which means no trust, no bond, no loyalty, no relationship… which means no sale, no referral, no doors being opened for you and no word of mouth opportunities.

Let’s play a quick game… Have you done any of these in the last week.

1. Just responded to a social media post with a ? or a simple boring ‘thanks’. ?

2. Sent out a template invoice or receipt from your accounting software ?

3. Sent a gift with your branding, business card or logo (if so it’s not a gift, you had another motive for sending it) ?‍♂️

4. Have an email signature with just simply your contact details or even worse a photo of you and your contact details

5. Send a long winded message to someone who didn’t ask for it about your workshop, new guide, white paper or training

6. Not respond to a message someone has sent you

7. Send a confirmation email or text that is logical, boring and creates no feeling

There are hundreds more that I see every week where the business truely believes they are doing the right thing. But unfortunately it is having the wrong effect.

Everything that occurs in your business is either

? Brining someone closer to you, allowing them to trust you more, like you more, be loyal to you more and resonate with you more.

Or

❌ Pushing them away from you and ensuring that they do nothing to help you or your business into the future

PS: If you want to be around other people that can inspire you, challenge you, push you, so you win everyday and make a greater impact than ever before in your business, then send a message as we just might have the other people you’ve been looking for.