A Must For Business Owners, Salesperson or BDM

Coming from an Account Management background I pride myself on building strong relationships. I’d received a few referrals now and then, but they certainly didn’t walk through the door on a regular basis. I thought I knew what networking was about. As way of introduction, I noticed that a few of the members presented a question rather than lead off with their name like most of us would do. This was a powerful way to engage the audience and have them quickly relate to a need. As I discovered these people had attended Michael Griffith’s Referral Marketing Course. I wanted to learn more…  I’ll never look at LinkedIn or networking events in the same way again! Amongst other things, the course provided me with a structure and templates to use for building a referral system, relevant for business or for me as a professional. It showed me how to build my network and how to become more visible, credible and profitable. It taught me how to build referral partners (a concept I’d not considered previously) and how to train them so that they know how to support me with referrals each week. Essentially, I learnt it’s about give, not take and that sits well with me. The more I have to give to my referral partners, the more I can expect to receive. This course is a must do for anyone who is a business owner, salesperson, BDM that works in professional services or even those hoping to use networking to find their next challenge. Louise Thyler