Tag Archives: business

How to Leverage Social Media to Build Your Network

Social media is your entry point into people’s communities. It’s where you can start building a connection even if you’ve never met. Depending on the person you can try different starting points. For example, start on LinkedIn, then add Twitter and later facebook, if appropriate. Or you can start on facebook if you have connections in common and branch out from there. Figure out his or her preferred avenue of communication. They may post on a variety of social media sites, but find out if they tend to respond or post more frequently on one particular site.

The most important thing to remember when you’re establishing connections with new contacts, is to make sure you add value for them! This is the quickest and easiest way to start building trust and establish a connection with someone. (see our previous post, 10 Simple ways to add value and build a relationship right away for some ideas).

Facebook: How to leverage your connections.

Facebook is a great way to leverage the connections you already have. With over half a billion users, there are networking opportunities for just about anyone, anywhere.

Use your mutual friends to establish common ground and ask for an introduction where you can. Otherwise you can follow them or like their business page and start your interactions with them there, then reach out personally once you’ve made a connection. Make sure you add value in your interactions.

Facebook groups are a great open forum to introduce yourself as a part of the group and start building connections right away. You’re showing you have something in common, they’ll already see you as a part of the group and therefore automatically feel more connected to you. As you add more and more value to the group and they get to know you as someone who contributes and helps, chances are, they’ll be happy to connect with you outside of the group or on other sites like Twitter or LinkedIn

Just remember to always add value!

LinkedIn: Get in the group!

LinkedIn groups are a powerful way to meet people who are influencers in your market. A useful feature is that it will suggest different groups to you based on your experience, which can be a great place to search for new contacts.

Since LinkedIn is catered for professional networking, it gives you access to like-minded professionals and people who are strong market influencers in your industry or niche. When you join a new group, add value when you engage and comment. Ask relevant questions, offer thoughtful valuable feedback and answer others’ questions if you can. Just make sure whatever you say is valuable and worth reading and not just a flag to show you’re there.

Next, once you’ve established a connection with some members in the group, you’ll be familiar to them and they’ll be happy to connect with you because they appreciate your expertise and see you as someone who could bring value to them.

Twitter: Keep the conversation going!

Networking on Twitter is easy to do because it’s so easy to find people and jump straight into a conversation or chat that’s happening. Ask questions or comment on a recent tweet. Simply retweeting someone’s content or just starting a conversation around it can open new doors. And by adding value to the conversation, you to increase the likelihood the person will reply. Don’t comment just to comment.

Finally, as you’re building connections and expanding your network, don’t be afraid to mix it up a bit. You’re more likely to hear back from someone if you reach out to them on multiple social media sites. Remember that everyone is busy so keep it short and to the point and don’t be discouraged if you have to engage a few times before you get a response.

Collaborations only happen when you understand the other persons driver &are willing to provide that

Collaborations only happen when you understand the other persons driver and are willing to provide that.

Here is my thinking… Remember to pop over for some great insights and trainings in our ‘Referral Network’ Facebook group here –

www.michaelgriffiths.com.au/facebook

Make sure you subscribe to get great small business marketing tips, video’s and how to’s on referral marketing, using your business networks better and creating partnerships to fill your sales funnels. Great for any coach, consultant or professional service business.

Remember to jump into the ‘ Referral Network’ group on Facebook  and create new opportunities with great business owners. www.facebook.com/groups/michaelgriffiths

Remember to Subscribe to our YouTube Channel right here for more great coaching.

Remember to grab your copy of the Referral Game Plan at www.referralmarketingguru.com.au/gameplan

Who is Michael Griffiths? Michael is the founder of Referral Marketing Guru & the #1 authority on referral marketing training around the globe. He speaks some 60+ times just on referral marketing and partnerships and runs the leading referral marketing training program to help you build your own Million Dollar Referral System. He encourages active networking in BNI, Chamber Of Commerce and Referral Groups to build your own referral teams.

Grow with Perfect People… It is our #4 Accelerator within the Million Dollar Referral System

Grow with perfect people… It is our #4 Accelerator within the Million Dollar Referral System.

But so many of us don’t have a plan to use our networks in an effective, strategic way, because we don’t start here.

Come hang out with me and my networks and get great inside tips on getting more referrals into your business in our Facebook group – www.michaelgriffiths.com.au/facebook

Make sure you subscribe to get great small business marketing tips, video’s and how to’s on referral marketing, using your business networks better and creating partnerships to fill your sales funnels. Great for any coach, consultant or professional service business.

Remember to jump into the ‘ Referral Network’ group on Facebook  and create new opportunities with great business owners. www.facebook.com/groups/michaelgriffiths

Remember to Subscribe to our YouTube Channel right here for more great coaching.

Remember to grab your copy of the Referral Game Plan at www.referralmarketingguru.com.au/gameplan

Who is Michael Griffiths? Michael is the founder of Referral Marketing Guru & the #1 authority on referral marketing training around the globe. He speaks some 60+ times just on referral marketing and partnerships and runs the leading referral marketing training program to help you build your own Million Dollar Referral System. He encourages active networking in BNI, Chamber Of Commerce and Referral Groups to build your own referral teams.

10 Simple Ways to Add Value and Build a Relationship Right Away

Why should you seek out ways to add value to your new contacts? Adding value is one of the easiest things you can do to build trust and start building your relationship right away, as long as you’re adding real value for the person.

Check out these 10 simple ideas:

1.    Introduce them to someone within your own network who they could benefit from knowing. Don’t know anyone specific? Invite them to a group they could benefit from.

2.    Make sure once you’ve connected, you start engaging right away. Don’t wait! When time goes by you forget them, and they will forget you. Get connected and stay front of mind.

3.    Depending on where you met them, if it was an event, it’s relevant and you take good notes, offer to forward them after the event.

4.    Send them an article that might interest or benefit them.

5.    Send information or invite them to an upcoming event they might like.

6.    Send a link to a useful app that might be of value to them.

7.    If at an event, offer a testimonial to a speaker who had great content.

8.    Depending on their stage of business, offer to test their product and offer feedback and a testimonial.

9.    If you think or know someone could be a great speaker and you know of something coming up, refer them for a speaking opportunity.

10. Refer potential business to them. If you can’t or don’t have any, ask to learn more about what they do and how you can best refer someone to them. Just make sure if you do this, that you actually refer someone in the near future.

Avoid These Common Mistakes After Your Next Networking Event

Networking events have so much potential as a starting point for building great business relationships. And when done right can lead to endless business possibilities and success. However, too many people make the same mistakes each time. Learn what they are and how to avoid them.

Mistake #1: You jump from one conversation to the next and although you might have some meaningful conversations – you forgot to get their contact details. Whether we get nervous, caught up or just forgetful, sometimes we don’t exchange contact information. Luckily the other person might remember but you could lose out on a valuable business relationship so don’t forget.

Mistake #2: Even worse, you collect cards from everyone you meet, but either you wait too long to sort through and organise them, or you forget all the important details in the first place. Bottom line mistake: you’ve forgotten who was who and now you’ll have to back track and waste time figuring it out, or you won’t even be able to. Don’t underestimate the value you’ll get from just a couple minutes of jotting down notes after a networking event.

Mistake #3: You don’t take the time to review the handouts, worksheets and resources you received at the event. Networking events are laden with successful people, valuable knowledge and great resources. A big mistake many people often make is failing to take advantage of the incentives offered by the speakers and presenters.

Mistake #4: Failing to prioritise who to follow up with and why. You might have made many, many connections but the mistake people often make is not prioritising the most important ones while they’re warm. Go through and identify who makes the most sense to follow up with first and why. Don’t make the mistake of being vague and always be specific.

Mistake #5: Following up without a plan. You should have at least a 30-day plan for how to follow up with the contacts you would like to establish a working mutual relationship with. But you wont develop these relationships if you catch up once and then forget to show up. You have to be consistent and stay in contact on a regular basis (or as much as possible).

Mistake #6: Waiting. The biggest mistake people make after an event is waiting too long. Timely follow up is critical. Don’t make the mistake of waiting until the person has forgotten you or the connection you made before you follow up.

What do People Really Need from You… NO it is Not More Content or Stuff!

What do people really need from you… NO it is not more content or Stuff!

Here are my thoughts in this information technology driven age we live in.

Come hang out with me and my networks and get great inside tips on getting more referrals into your business in our Facebook group – www.michaelgriffiths.com.au/facebook

Make sure you subscribe to get great small business marketing tips, video’s and how to’s on referral marketing, using your business networks better and creating partnerships to fill your sales funnels. Great for any coach, consultant or professional service business.

Remember to jump into the ‘ Referral Network’ group on Facebook  and create new opportunities with great business owners. www.facebook.com/groups/michaelgriffiths

Remember to Subscribe to our YouTube Channel right here for more great coaching.

Remember to grab your copy of the Referral Game Plan at www.referralmarketingguru.com.au/gameplan

Who is Michael Griffiths? Michael is the founder of Referral Marketing Guru & the #1 authority on referral marketing training around the globe. He speaks some 60+ times just on referral marketing and partnerships and runs the leading referral marketing training program to help you build your own Million Dollar Referral System. He encourages active networking in BNI, Chamber Of Commerce and Referral Groups to build your own referral teams.

Grow Your Audience

Grow Your Audience if you want more clients… it is pretty simple with the right foundations…

Make sure you subscribe to get great small business marketing tips, video’s and how to’s on referral marketing, using your business networks better and creating partnerships to fill your sales funnels. Great for any coach, consultant or professional service business.

Remember to jump into the ‘ Referral Network’ group on Facebook  and create new opportunities with great business owners. www.facebook.com/groups/michaelgriffiths

Remember to Subscribe to our YouTube Channel right here for more great coaching.

Remember to grab your copy of the Referral Game Plan at www.referralmarketingguru.com.au/gameplan

Who is Michael Griffiths? Michael is the founder of Referral Marketing Guru & the #1 authority on referral marketing training around the globe. He speaks some 60+ times just on referral marketing and partnerships and runs the leading referral marketing training program to help you build your own Million Dollar Referral System. He encourages active networking in BNI, Chamber Of Commerce and Referral Groups to build your own referral teams.

Steps to Take Your Online Connections, Offline

Your online network feels solid and strong. So how do you take online connections, offline? Here are some steps you can take to move your online connections to real-world business relationships

What do you have to offer? Are you aware of the unique value you bring to the table that cannot be easily imitated or duplicated? If not, know what you have to offer before moving forward, so you can contribute to the benefit of another – specifically, the person you’d like to get to know.

Always explore how you can give before you receive. Of course you need to focus on your end goal too, but that’s not the message that will help you connect with someone offline. It might even push them away. Instead, focus on how you can help them first. Reciprocity is essential to building trust and establishing any successful relationship. Know your strengths and how you can provide value to the other person. If you do this, you’ll stand out against others and be more than an online connection. When you’re able to create value for someone, you set yourself apart and become real-world relevant for the other person.

Start or join the conversations happening online. Once you’re clear on what you can offer someone and how you might provide value to them. With the right attitude you can productively listen and join online conversations. Easy ways to build online rapport is by following people you admire on Twitter, re-tweet or share their content, like their statuses on facebook, endorse their skills on LinkedIn (when relevant). When you’re listening, it shows and you will be front of mind and familiar so it feels like they already know you when you initiate anything offline. However, remember to always be thoughtful and authentic while doing this or all they’ll see are bad intentions.

Be clear in your intentions. Especially if you’re cold emailing, get to the point and be entirely clear about what you want. Everyone’s time, (especially successful people) is valuable. Nobody wants to guess what you want, or even worse, think you don’t know what you want. Be clear, short and to the point. Communicate your “ask” and couple it with something of value you can give and you’ll be more likely to get a response.

Get an introduction. Anyone will be more likely to respond to an introduction when referred by someone they know. When you’re introduced by a qualified source, it’s essentially social proof and an endorsement to you. The risk of losing their valuable time is significantly lowered and they’re more likely to like you if they like and respect the person who referred you.

The Top 7 Important Leadership Traits and Skills for Success

A good leader…

Inspires and motivates others

People wants to work for a company that makes a difference in the world. A good leader regularly helps the members of her team connect to the vision and connect what they do to the impact it has on customers and communities.

Displays high integrity and honesty (always)

Great leaders are honest and transparent, and have high integrity–they do what they say they are going to do, and they ‘walk the talk.’ This is how they build respect.

Is a problem-solver with good people skills

Ultimately, leaders are recruited, trained, and chosen to solve organisational problems, and to take advantage of opportunities in the marketplace. This requires excellent analytical abilities and also above-average people skills.

Drives for results

Some people are happy to sit back and watch the world go by. Great leaders have a higher level of perseverance, stick-to-itiveness, and drive than most anyone else, and they can be counted on to get things done.

Develops others

The best leaders set aside time (and money in their budgets) to develop their workforce. They look for the most promising employees, and provide them with the training they need to become their company’s next generation of great leaders.

Communicates powerfully

Great leaders communicate with their people often, and in a variety of different ways. Whatever the medium they use, leaders don’t talk about communicating–they just do it.

Builds relationships

A good business is built on a solid foundation of relationships and trust. A good leader takes time every day to build relationships with the members of the team, customers and vendors, boss, their network, others in the industry, and the community.

Step #1 & #2 To Building Your Referral Sources

One of the best ways to generate more referrals is to build more referral sources. The problem is what do you do? Who do you ask? How do you ask?

In this ‘Get More Referrals Today’ podcast we look at steps #1 & #2 to building your referral sources.

Remember to grab our ‘Building Your Million Dollar Referral System’ Guide here – www.michaelgriffiths.com.au/guide

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